Pangungupinyo (en. Copywriting)

pa-ngung-ki-pi-nyo

Meaning & Definition

EnglishTagalog
noun
A process of writing messages or texts aimed at capturing people's attention.
Copywriting is important in marketing as it helps to cultivate interest in a product.
Ang pangungupinyo ay mahalaga sa marketing dahil nakakatulong ito sa paglinang ng interes sa produkto.
A discipline that enhances communication skills through effective writing.
She studied copywriting to be more effective in her job in advertising.
Nag-aral siya ng pangungupinyo upang mas maging epektibo sa kanyang trabaho sa advertising.
The act of writing focused on selling a product or service.
Copywriting is directed at providing information to encourage buyers.
Ang pangungupinyo ay nakadirekta sa mga pagbibigay impormasyon upang hikayatin ang mga mamimili.

Etymology

This word is derived from 'pangungusap' (sentence) and 'kupi' (copy), making it a foreign-derived term in Tagalog.

Common Phrases and Expressions

effective copywriting
effective writing aimed at capturing the attention of the target market.
mabisang pangungupinyo
copywriting in social media
writing messages for social media platforms to capture people's interest.
pangungupinyo sa social media

Related Words

advertising
A form of communication aimed at promoting products or services.
advertising
content writing
Writing content for web and other platforms.
content writing

Slang Meanings

Following trends or adhering to fashion or style.
It's fun to shop for trendy stuff for our date later!
Ang sarap mamili ng pangungupinyo para sa date namin mamaya!
Trying hard to get the attention of others by any means.
She’s been trying hard to get her crush's attention.
Nagpangungupinyo siya para makuha ang pansin ng crush niya.