Roi

/rɔɪ/

Meaning & Definition

noun

Return on investment; a measure used to evaluate the efficiency or profitability of an investment.

The company's ROI on the new marketing campaign exceeded expectations, leading to significant profit growth.

The benefit gained from an investment relative to its cost.

Investors often look for projects with a high ROI to maximize their earnings.

A performance measure used to assess the gains or losses generated relative to the investment cost.

Calculating the ROI helps businesses make informed financial decisions about future investments.

French, derived from Latin 'rex', meaning king.

roi et reine:

king and queen

roi des fées:

king of the fairies

Refers to someone who acts like a king or someone with authority.

He thinks he's the roi of the office with all his new promotions.

In sports, used to describe a player who dominates the game.

After scoring three goals, he was the roi of the match.