L'enseigne (en. The sign)

/lɑ̃.sɛɲ/

Meaning & Definition

EnglishFrench
noun
A panel or symbol that identifies a commercial establishment.
The sign of the café was well lit at night.
L'enseigne du café était bien illuminée la nuit.
The brand under which a company conducts its business.
He opened his restaurant under a new sign.
Il a ouvert son restaurant sous une nouvelle enseigne.
A distinctive sign that attracts the attention of customers.
The colorful signs of the stores attract passersby.
Les enseignes colorées des magasins attirent les passants.

Etymology

From the Latin 'insignia', meaning 'insignia' or 'sign'.

Common Phrases and Expressions

the illuminated sign
Lighted panel that attracts attention.
l'enseigne lumineuse
to change the sign
To modify the name or image of a business.
changer d'enseigne

Related Words

to teach
To transmit knowledge or know-how.
enseigner
badge
A symbol indicating status or membership.
insigne

Slang Meanings

A sign that stands out for its originality.
This new bar has a super wacky sign.
Ce nouveau bar a une enseigne super délirante.
To advertise very visibly.
They used a big sign to attract customers.
Ils ont utilisé une grosse enseigne pour attirer les clients.