Typography

/taɪˈpɒɡrəfi/

Meaning & Definition

noun

The art and technique of arranging type to make written language legible, readable, and visually appealing when displayed.

The book's cover design showcased expert typography that drew attention and conveyed its theme.

The style and appearance of printed matter.

The magazine is known for its innovative use of typography that sets it apart from others.

The process of composing text for printing, especially the selection of fonts and their arrangement.

In graphic design, typography plays a crucial role in establishing the overall aesthetic of a project.

A particular style or arrangement of type.

The designer chose a modern sans-serif typography to enhance the website's user experience.

From Greek 'typos' meaning 'impression' and 'graphia' meaning 'writing'.

bad typography

Poorly arranged type that is difficult to read.

typography hierarchy

The use of different font sizes and styles to signify importance.

graphic typography

The art of combining text with graphics in a visually appealing way.

font

A specific style and size of text.

kerning

The spacing between characters in typography.

leading

The vertical space between lines of text.

Typo

Did you see that typo in the report?

Font nerd

He's such a font nerd; he can tell you the difference between Arial and Helvetica.