Subliminal

/səˈblɪmɪnəl/

Meaning & Definition

adjective

Below the threshold of conscious perception; relating to stimuli that influence the mind without awareness.

The marketing campaign used subliminal messages to suggest their product was the best choice.

Existing or operating below the level of awareness.

Subliminal advertising tactics are often criticized for manipulating consumer behavior without their knowledge.

Affecting someone's mind without them being consciously aware of it.

The film's use of subliminal imagery sparked a debate about its ethical implications.

Late Latin sublimis, meaning 'uplifted, high, or elevated.'

subliminal advertising

Advertising that uses stimuli below the threshold of awareness to influence behavior.

subliminal messaging

The practice of embedding hidden messages in media to persuade or manipulate individuals.

subconscious

Existing or operating in the mind beneath or beyond consciousness.

perception

The process by which individuals interpret and make sense of sensory information.

Hidden influence

That song has subliminal vibes that just get in your head.

Under-the-radar persuasion

She uses subliminal tactics to sell her products without people noticing.