Sponsorship

/ˈspɒnsərʃɪp/

Meaning & Definition

noun
The position of being a sponsor, or financial support, typically provided for a specific event, activity, or individual.
The local business provided sponsorship for the annual charity run.
An arrangement where a company pays for the funding of an event, project, or individual in exchange for advertising or promotional benefits.
The concert received significant sponsorship from major brands to help cover the costs.
The act of sponsoring someone or something, often in a professional or competitive context.
Her sponsorship by the swim team allowed her to compete in international events.
A relationship where a sponsor supports an initiative or program, often linked with a commitment to social responsibility.
Many educational programs depend on sponsorship from corporations to operate.

Etymology

From the Latin 'sponsorship', derived from 'sponsor' meaning 'guarantor' or 'promoter'.

Common Phrases and Expressions

sponsor a team:
to provide financial support for a sports team in exchange for advertising.
major sponsorship:
significant financial support for a large event or project.
corporate sponsorship:
financial or in-kind support given by corporations to various events or causes.

Related Words

Slang Meanings

Sponsoring something on the down-low
They're sponsoring that party, but it's all hush-hush.
Big bucks for sponsorship
The event got big bucks for sponsorship from several companies.