Slogan

/ˈsloʊɡən/

Meaning & Definition

noun

a short and memorable phrase used to convey the essence of a product, service, or idea, often for advertising purposes.

The company's slogan, 'Just Do It,' has become a powerful brand identity.

a motto or catchphrase that expresses a political, social, or ideological idea.

The campaign's slogan focused on change and unity.

a phrase or saying that is repeatedly used in support of a policy, cause, or group.

Many protest movements adopt a slogan that captures their message.

From Scottish Gaelic 'slogadh' meaning 'to shout'.

Just do it

Nike's slogan encouraging people to take action.

Think different

Apple's slogan used to promote creativity.

Have it your way

Burger King's slogan emphasizing customer choice.

motto

A short sentence or phrase chosen as encapsulating the beliefs or ideals of an individual or group.

tagline

A memorable phrase that summarizes the essence of a brand.

Catchy phrase used in informal contexts.

That new meme is like a slogan for our generation.

A quick line that defines a trend or movement.

The protest had a slogan that summed up everyone’s feelings.