Shameless

/ˈʃeɪm.ləs/

Meaning & Definition

adjective

Having or showing no shame; not embarrassed or not feeling guilt.

He made a shameless attempt to win her over by flattering her at every opportunity.

Displaying a lack of modesty or decency.

The shameless promotion of dangerous products shocked the audience.

Unconcerned about the harmful effects of one's actions or words.

Her shameless behavior at the party made everyone uncomfortable.

Middle English; from shame + less, meaning 'without shame'.

shameless plug

An overt promotion of a product or service, typically in a self-serving manner.

shamelessly self-promote

To promote oneself in a manner that lacks modesty or respect for others.

shame

A painful feeling of humiliation or distress caused by the consciousness of wrong or foolish behavior.

embarrassment

A feeling of self-consciousness, shame, or awkwardness.

No shame.

That was a no-shame moment when he just asked for money.

Ballsy.

She made a ballsy move by confronting her boss directly.