Ideation

/ˌaɪdiˈeɪʃən/

Meaning & Definition

noun
The process of forming and relating ideas.
The team engaged in ideation sessions to brainstorm innovative solutions for the project.
The act or process of generating ideas.
During the ideation phase, all members were encouraged to share their thoughts freely.
The process of thinking about or conceptualizing new ideas.
Her ideation techniques helped the start-up develop a unique business model.
A phase in design thinking focused on generating a range of ideas to address a specific problem.
In the ideation workshop, participants used various creative methods to produce a plethora of ideas.
The formation of ideas or concepts.
His ideation process involved extensive research and reflection on current trends.

Etymology

The term 'ideation' comes from the Latin word 'idea' meaning 'idea' or 'thought' combined with the suffix '-ation' which indicates an action or process.

Common Phrases and Expressions

brainstorming session:
A meeting in which a group of people discusses new ideas.
creative thinking:
The process of thinking in a unique and innovative way.
design thinking:
A problem-solving approach that uses the designer's sensibility and methods.

Related Words

Slang Meanings

Idea generation
We're in an ideation phase right now, just tossing around ideas.
Big thinking
Let's go big with some ideation for this campaign!