Flogging

/ˈflɔːɡɪŋ/

Meaning & Definition

noun

The act of beating someone or something with a whip or a stick as a form of punishment or torture.

The prisoner faced flogging as a punishment for his offenses.

A rigorous or relentless criticism.

The coach's flogging of the team during practice was meant to motivate them.

Heavy or tiresome work or effort.

The project felt like a flogging, with long hours and little reward.

verb

To beat someone with a whip or a stick.

The guards were accused of flogging the inmates excessively.

To criticize someone severely.

She was flogged by the media for her controversial comments.

To promote or advertise something aggressively.

The team was flogging their new product at every major trade show.

From Old English 'flogian' meaning to beat.

flogging a dead horse

To waste effort on something that has no chance of succeeding.

flogging the point

To insist on something unnecessarily.

flog

To beat or whip someone.

whip

To beat with a flexible instrument.

To work hard or put in a lot of effort.

I'm really flogging it at the gym to get in shape.

To sell something quickly or aggressively.

He was flogging those tickets like crazy!