Meaning & Definition
noun
the front of a building, especially a decorative one.
The theatre's ornate facade drew the attention of all passersby.
a deceptive outward appearance; a misrepresentation.
Despite her cheerful facade, she was struggling with deep sadness inside.
a superficial appearance or illusion of something.
Their company maintained a facade of success, even though they were facing financial difficulties.
Etymology
From French facade, from facere, meaning 'to do or make'.
Common Phrases and Expressions
put up a facade:
To create a deceptive appearance or act in a way that hides one's true feelings.
behind the facade:
Referring to the hidden truth beneath an outwardly appealing appearance.
maintaining a facade:
To continue presenting an outward appearance that is not genuine.
Slang Meanings
Putting on a front
He was really putting on a facade at the party; nobody knew he felt lonely.
Playing a role
She’s just playing a facade; her real self is entirely different.