Facade

/fəˈsɑːd/

Meaning & Definition

noun
the front of a building, especially a decorative one.
The theatre's ornate facade drew the attention of all passersby.
a deceptive outward appearance; a misrepresentation.
Despite her cheerful facade, she was struggling with deep sadness inside.
a superficial appearance or illusion of something.
Their company maintained a facade of success, even though they were facing financial difficulties.

Etymology

From French facade, from facere, meaning 'to do or make'.

Common Phrases and Expressions

put up a facade:
To create a deceptive appearance or act in a way that hides one's true feelings.
behind the facade:
Referring to the hidden truth beneath an outwardly appealing appearance.
maintaining a facade:
To continue presenting an outward appearance that is not genuine.

Related Words

Slang Meanings

Putting on a front
He was really putting on a facade at the party; nobody knew he felt lonely.
Playing a role
She’s just playing a facade; her real self is entirely different.